Tribute Collection by AWE

‘’It’s something to say when you don’t know what to say’’ says Mary Poppins. And we agree, because as the Little Prince used to say ”all grown-ups were once children…but only few of them remember it. And we choose to remember that.   

This T-shirt is a tribute to childhood, to its beauty and its magical power and to all the children trapped in adults. Who want to remember their best of time.

Logomania Collection by AWE

This colourful AWE logo is about the love for colours, the celebration of joy and the enjoyment of life.

Fashion logos are centuries old. Basically, ”logo” comes from the Greek “logos” meaning “word,” “reason” or “plan.” So, a logo was some sort of divine reason to put order into the chaos of the  cosmos. Similarly to the Greek intention to bring order to the universe, a brand logo attempts to bring to the public visual attention a company’s identity, belief, principles and values.