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The Fab Four Scarf

175,00 lei

The Fab Four Scarf

Over the Rainbow Collection by AWE

What would the world be like without the Beatles? We don’t want to know. And no, it is not the topic of Danny Boyle’s recent  ‘Yesterday’ movie. It is however the square silk scarf we made as a token of our love and gratitude to the good music of the 60’s and 70’s in general and as a tribute to the Fab Four in particular. It is an accessory so loveable that it defies its subordinate nature and assumes a principal role in an outfit: to please the wearer and influence the overall mood.

175,00 lei

AWEsome Headscarf

360,00 lei

AWEsome Headscarf

Una. Nessuna. Centomila. Collection by AWE

From queens at Balmoral to ordinary peasant women while working the field or celebrating life, from movie stars when travelling to the French Riviera and aristocratic Italian icons to communist working she-comrades, almost everyone had worn one and felt beautiful and chic and decent and glamorous in it. Being at the core of feminine aesthetics, the headscarf is at the same time a traditional head covering and a contemporary iconic accessory and it will always be here to stay.

 

360,00 lei

AWEsome Sash – Sandy Jeans

595,00 lei
OUT OF STOCK

AWEsome Sash – Sandy Jeans

Una. Nessuna. Centomila. Collection by AWE

In older and even contemporary times, the sash is worn by men to show status, class, chivalric order, merit or rank as part of a ceremonial attire.
However, in the spirit of AWE brand identity, we dared to enter this fashionable man’s world and take what we believe to describe equally well a woman. So, a woman wearing an AWE sash will always show high class, a chivalric attitude, confident and positive status and not only a lot of merits, but pure excellence, when required.
As the song goes, ”this is a man’s world, but it wouldn’t mean nothing without a woman or a girl.”

 

595,00 lei

AWEsome Sash – Silk Patchwork

Una. Nessuna. Centomila. Collection by AWE

In older and even contemporary times, the sash is worn by men to show status, class, chivalric order, merit or rank as part of a ceremonial attire.
However, in the spirit of AWE brand identity, we dared to enter this fashionable man’s world and take what we believe to describe equally well a woman. So, a woman wearing an AWE sash will always show high class, a chivalric attitude, confident and positive status and not only a lot of merits, but pure excellence, when required.
As the song goes, ”this is a man’s world, but it wouldn’t mean nothing without a woman or a girl.”

 

595,00 lei

The ODD-ONE-OUT Skirt

685,00 lei

The ODD-ONE-OUT Skirt

Una. Nessuna. Centomila. Collection by AWE

The AWE girl is special, one of a kind, moody sometimes, not fitting in at other times, overwhelming and slippery, romantic and headstrong, sensual and self-possessed, awesome and impossible at the same time. And it was only natural to have a garment to suit her portrait. Because in a world of conformity and conformism, the AWE girl is the odd one out and it is good that she is so.

 

685,00 lei

1002 Romanian Nights – Shirt

Less is definitely more, but – because there’s always a ‘but’ – since we are such complex creatures, what about those special times when you need it more, you want it all and you need it now? For all these times, there is AWE’s concept of the 1002 Romanian Nights – Shirt to satisfy even the wildest cravings.

750,00 lei

The antelope fuchsia velvet

With its apparent simplicity and understated elegance, the velvet veil comes as a one-size-fits-all item, long enough to fashionably play with and wrap yourself in, a collectible item to lovingly offer to the beloved ones and a treasured lifetime accessory to treat yourself with. It is a most versatile piece, a unisex scarf for both her and him, a precious gift which juxtaposes the richness, softness and drama of velvet to the smoothness, radiance and fluidity of silk.

650,00 lei

Ascot Tie T-Shirt

295,00 lei

Ascot Tie T-Shirt

Trompe l’oeil Collection by AWE

This mélange of imagery and authenticity in the good old tradition of ceci n’est pas une cravate attempts to recreate the theatrical trompe l’oeil effect of the exploration through play, art and fun of the boundary between imagination and reality.

Here, the trompe l’oeil technique intends not necessarily to deceive the eye, but to create an illusion  enjoyable to the eye.

 

 

295,00 lei

The Mondrianesque Shirt

The Tribute Collection by AWE
The Mondrianesque is our tribute to modernism and pure artistic expression and our attempt to define the concept of iconic. Because The Mondrianesque is iconic.

585,00 lei

AWE Collar

295,00 lei

AWE Collar

old world remnants, new times jewels…because the most beautiful fashion is old-fashioned…

295,00 lei

Brummelliana Waistcoat – Linen

The Scheherazade Collection 21 by AWE
Who can best wear a man’s waistcoat? None other
than a smart, sassy and self-confident woman. The AWE woman.

This AWE waistcoat is about style above fashion, attitude above trends, confidence above conformity. It is also a tribute to a male personality – Beau Brummell – who changed fashion history, broke and rewrote fashion rules and restyled man’s style by witticism, eccentricity, simplicity, charm and innovation and last, but not least his famous sprezzatura.

 

560,00 lei

Buttoned-up T-Shirt

295,00 lei

Buttoned-up T-Shirt

Trompe l’oeil Collection by AWE

This play with buttons attempts to recreate the theatrical trompe l’oeil effect of the ludic exploration through art and fun of the boundary between imagination and reality.

Here, the trompe l’oeil technique intends not necessarily to deceive the eye, but to create an illusion  enjoyable to the eye.

 

 

295,00 lei
Happy Friday

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